Hi, I'm Annicken!

Bestselling author, entrepreneur, global keynotespeaker and passionate maverick on a mission to make this world a happier place.

I believe life is an adventure, anything is possible, and that happiness is the meaning of life.

Founder and CEO of Corporate Spring, my team and I advise and help startup founders and Fortune 500 executives in how to build thriving, joyful, high-performing cultures and great places to work. 

I'm also the founder of Happy Life Happy Work , a learning platform that provides online courses for personal and professional growth. And as a keynote speaker I speak about the importance of inspiring leadership, human centered organizations, and why happiness is good for business, among other things.

My debut novel Fly, Butterfly became an instant bestseller and has been translated into multiple languages. It's a personal and professional metamorphosis story about a business woman's pursuit of purpose, happiness, and freedom. A story not unlike my own. I'm currently writing on the sequel. Stay tuned...

Fly, Butterfly

- A Novel by Annicken R. Day


Maya Williams is an ambitious, hard-working, New York businesswoman, stymied on her way up the corporate ladder by sexist, male executives. When sent to the Hawaiian island Kaua’i to speak at a conference, she finds herself having to make a choice that may jeopardize her entire career. On Kaua’i Maya experiences the chill island life for the first time, and as she meets the people who open her eyes to different ways of thinking and being, she begins to see life, work, love – and herself – in a whole new light. When Maya returns to the corporate world, as an executive, can she implement her new philosophies and still succeed? And will her personal and professional metamorphosis ultimately bring her the happiness and freedom she dreams of? Fly, Butterfly is Annicken R. Day’s debut novel; a personal and professional metamorphosis story, inspired by many true events.

Fly, Butterfly


Fly, sommerfugl


Aloha und alles auf Anfang


Testimonials Fly, Butterfly

"Annicken R. Day has a gift for transforming bureaucracies into businesses that buzz with creativity and joy. With her debut novel, she shows that she also has a knack for crafting stories about transforming ourselves."


#1 NYT bestselling author of THINK AGAIN, and host of the TED podcast WorkLife

"Fly, Butterfly is a page turner that draws you in and makes you nod furiously, laugh deeply, and then sob with empathy. This is a powerful novel that has the energy to inspire change."


Author of Engaged, Make Your Brain Work and Neuroscience for Coaches

"Annicken R. Day ́s book “Fly, Butterfly” is an absolutely amazing, page-turning novel that also teaches some of the most valuable life and business lessons imaginable."


Hall of Fame Speaker and Bestselling Author of The Go-Giver Series

"Annicken R. Day has an incredible gift for connecting with the reader while making us think about how we might want to transform ourselves to find happiness, joy, and fulfillment."


Future of Work Expert, Author of Building The Business of You.

Corporate Spring is a leadership and culture firm, on a mission to make the (corporate) world a happier place.
Happy Life Happy Work helps people create more happiness, joy and success in life and at work.

Annicken Day is my author brand and global keynote speaker business. 

All three ventures are born from my purpose and passion of bringing more happiness and joy to this world.

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Keynote Speaker


As a culture expert, entrepreneur and author I speak about leadership in the new world of work, how to make culture a strategy for growth and why happiness is good for business, among other things. I have given hundreds of talks from stages around the world, have given a TEDx talk and spoken to United Nations about leadership in times of change.



Speaking Testimonials :

"Annicken is an amazing thought leader, with a truly heart-led approach to creating high performing teams and company culture. She draws on years of practical experience to help any organization get its culture strategy defined and on-track. I highly recommend working with Annicken."


Head of Global Demo Team, Cisco

“Annicken delivered a most intriguing session for our teams at AWS focusing on Identity and Purpose. Her ability to transport the listener to a deeper, inner, more connected realm is surreal. I thoroughly enjoyed her session, insight and leadership, and look forward to more collaborations!"


Startup lead at Amazon Web Services

“Annicken's presentation was absolutely professional , exciting, amusing and very informative. Her talk was incredibly inspiring, and she was perfect for our global kick-off. I would highly recommend her to any multicultural company where collaboration and cultural-change is a topic."


CEO StepStone Group

“Annicken R. Day is an engaging, thought-provoking, inspirational speaker. She has an infectious passion coupled with great knowledge and years of practical experience that makes her thought-provoking, enlightening, and entertaining speaker.”


Customer Experience Manager, Cisco

Are YOU ready to make waves?

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For enquiries, contact me at:

 [email protected]